Ms. Seunghye Paek is a registered patent and trademark attorney who passed the 49th Korean Patent Attorney Examination in 2012, has since worked at major intellectual property law firms. She currently handles domestic and international intellectual property matters, focusing on trademarks and designs at LEE & MOCK IP.
Ms. Paek manages a diverse portfolio of clients, ranging from prominent multinational conglomerates and mid-sized enterprises to individuals. Her practice encompasses the entire lifecycle of intellectual property rights protection, including trademark and design prosecution, Office Action (OA) responses, comprehensive availability searches, strategic legal opinions on contentious matters, and filing complaints for domain name dispute resolution.
Ms. Paek has managed numerous successful cases, particularly in overseas trademark registrations essential for global brand expansion, as well as in disputes and trial proceedings surrounding domestic and international trademarks and domain names. Armed with her expertise in multinational trademark portfolio management and international securement of rights, she consistently devises the best strategies that align with her client\'s business goals.
In her daily life, she strives for a healthy life while enjoying various sports such as running, Pilates, and golf. Using the positive energy gained through her healthy work-life balance, Ms. Paek always strives to immerse herself in cases with vitality and perseverance, delivering the highest level of trust to her clients.
EDUCATION
- Seoul National University (B.S. in Food and Nutrition, 2006)
WORK EXPERIENCE
- LEE & MOCK IP (2016-Present)
- Cho & Partners IP (2014-2016)
- YOU ME Patent & Law Firm (2012-2014)
ADMISSION
- Patent and Trademark Attorney, Republic of Korea (2013)
LANGUAGES
- English, Korean
KEY ACTIVITIES
REPRESENTATIVE MATTERS
- Korea’s largest global electronics corporation & its major affiliates (2016-Present)
- Reviewed domestic and international trademark clearance, evaluated registrability, and formulated registration strategies; managed their global trademark portfolio and handled the entire prosecution process from filing to registration; provided legal opinions on contentious matters, including trademark oppositions, trials, and infringement disputes.
- Korean global beauty-tech and fashion enterprise (2021-Present):
- Managed their global trademark portfolio and handled the entire prosecution process from filing to registration; provided legal opinions on trademark oppositions, trials, and infringement disputes; represented the client in domain name dispute resolution complaints and established comprehensive brand protection strategies for K-beauty and fashion.
- Korea’s largest portal and big-tech corporation & its major affiliates (2023-Present)
- Reviewed domestic and international trademark clearance, evaluated registrability, and formulated registration strategies; examined goods and services related to new platforms, content, and IT services; managed their domestic and international trademark portfolios, handled the entire prosecution process from filing to registration, and provided legal opinions on trademark infringement on online platforms.